Video & Visual Storytelling Conference Florence
Short-form video that builds brand, not just reach
Designed for Video producers, content leads, social media managers and brand teams.
About this event
A one-day conference in Florence for video producers, content leads and brand teams on short-form video strategy, visual storytelling for B2B, and producing high-quality video without a big production budget.
Agenda
Registration & coffee
Short-form video that builds brand, not just reach
Marta Caputo
B2B video storytelling on a lean budget
Aisling Byrne
Panel Q&A
Marta Caputo, Aisling Byrne
Speakers
Marta Caputo
Head of Video, Will Media
Built one of Italy's most-followed Instagram news brands through short-form video.
Short-form video that builds brand, not just reach · 40 min
Aisling Byrne
Content Strategy Lead, Ascend Leadership Partners
Builds community-led content strategy for lean B2B and B2C marketing teams.
B2B video storytelling on a lean budget · 35 min
Venue & logistics
Stazione Leopolda
Viale Fratelli Rosselli 5, Florence, Italy
Parking. Street parking nearby; Santa Maria Novella station is a 10-minute walk.
Accessibility. Step-free access throughout the ground-floor exhibition space.