European Marketing & Design Summit
Brand equity when performance marketing eats the budget
Designed for Creative directors, brand leads and design system owners.
About this event
Two days in Amsterdam for creative and brand leads on building design systems that scale and defending brand investment when every euro is under performance-marketing pressure.
Agenda
Registration & coffee
Design systems as a competitive advantage
Lotte de Vries
Building brand equity when performance marketing eats the budget
Tariq Osman
Lunch & networking
Panel Q&A
Lotte de Vries, Tariq Osman
Speakers
Lotte de Vries
Creative Director, Studio Noord
Leads brand and design system work for growth-stage European consumer brands.
Design systems as a competitive advantage · 40 min
Tariq Osman
Head of Brand, FlowState
Built FlowState's brand function from scratch inside a performance-marketing-first DTC company.
Building brand equity when performance marketing eats the budget · 35 min
Sponsors
Venue & logistics
Westergasfabriek
Pazzanistraat 41, Amsterdam, Netherlands
Parking. Limited on-site parking; tram stop Van Limburg Stirumplein is a 5-minute walk.
Accessibility. Step-free access throughout; accessible restrooms on the ground floor.