FeaturedMarketing & DesignHybrid

Creative Innovation Festival Rome

Where Italian design tradition meets digital product thinking

23–24 Feb 2027Rome, ItalyFrom €290

Designed for Creative directors, brand strategists and design leads.

About this event

Two days in Rome for creative directors, brand strategists and design leads on creative innovation that draws on Italian design heritage while embracing digital product thinking.

Agenda

09:00

Registration & coffee

09:30

Italian design heritage in a digital product world

Lorenzo Vitturi

11:15

Design systems that scale across languages and markets

Lotte de Vries

13:00

Lunch & networking

14:30

Panel Q&A

Lorenzo Vitturi, Lotte de Vries

Speakers

LV

Lorenzo Vitturi

Founder, Studio Vitturi

An Italian creative director bridging traditional craft and digital brand experiences.

Italian design heritage in a digital product world · 40 min

LD

Lotte de Vries

Creative Director, Studio Noord

Leads brand and design system work for growth-stage European consumer brands.

Design systems that scale across languages and markets · 35 min

Venue & logistics

Auditorium Parco della Musica

Viale Pietro de Coubertin 30, Rome, Italy

Parking. Auditorium car park, entrance on Viale de Coubertin.

Accessibility. Step-free access throughout; accessible restrooms on every level.